Story Portfolio Technology Expansion Invest
Investment Holding · Zagreb, Croatia

We Build Brands That Scale Without Scaling Teams

A portfolio of high-growth e-commerce brands powered by proprietary AI infrastructure. We enter new markets in days, not years.

0
Active Brands
0
Countries
0
YoY Growth
0
Proprietary Platforms
Scroll
Trusted Partnerships
Nexus PIM
Nexus WMS
Nexus CRM
Agentic AI Support
Majstoralata.hr
Prolata.si
Prolata.hu
Prolata.at
Provanta
Petcare.hr
Navijaj.com
Megamall.hr
Nexus PIM
Nexus WMS
Nexus CRM
Agentic AI Support
Majstoralata.hr
Prolata.si
Prolata.hu
Prolata.at
Provanta
Petcare.hr
Navijaj.com
Megamall.hr
01 — Our Story
Not Just Another Holding Company

Pro Group started with a simple question: what if scaling didn't require scaling headcount? While competitors hire dozens of people to enter a new market, we deploy proprietary technology that compresses months of work into days.

From our headquarters in Zagreb, Croatia, we've built a portfolio of thriving e-commerce brands spanning construction tools, pet care, sports merchandise, and general retail — each powered by the same AI-native infrastructure that makes traditional competitors look like they're operating in a different decade.

"We don't just use AI — we've architectured our entire operation around it. Every product listing, every customer interaction, every warehouse movement flows through our Nexus ecosystem."

The result? A lean team operating like a company 10× its size. Our brands don't just compete — they dominate their niches with superior product data, faster customer response times, and operational efficiency that established players simply cannot match.

0
AI-Assisted Operations
0
New Market Launch Time
0
Output vs Team Size
0
AI Customer Support
02 — Brand Portfolio
Eight Brands. Five Countries.
One Ecosystem.
Each brand is purpose-built for its vertical, yet shares the same powerful infrastructure beneath the surface.
M
Majstoralata
majstoralata.hr
The flagship. Croatia's go-to destination for professional construction tools and equipment. Trusted by contractors nationwide.
🇭🇷 Croatia
P
Prolata
prolata.si · prolata.hu · prolata.at
Cross-border construction supplies. Same product excellence, localized for each market. Proof that our model scales internationally.
🇸🇮 Slovenia🇭🇺 Hungary🇦🇹 Austria
V
Provanta
provanta.hr · provanta.si · provanta.hu
Premium tools and construction equipment brand operating across multiple CE markets with curated product selection.
🇭🇷 Croatia🇸🇮 Slovenia🇭🇺 Hungary
🐾
Petcare
petcare.hr
A dedicated pet care vertical proving the model works beyond construction — food, accessories, and supplies for pet owners.
🇭🇷 Croatia
N
Navijaj
navijaj.com
Sports merchandise and fan gear. Tapping into passionate fan communities with rapid product deployment and trend-responsive inventory.
🇭🇷 Croatia🌐 International
M
Megamall
megamall.hr
General retail marketplace covering diverse product categories. Our broadest brand, powered by the full Nexus product catalog engine.
🇭🇷 Croatia
+
What's Next?
New verticals · New countries · Same playbook
With our Nexus infrastructure, launching a new brand in a new market is measured in days, not months. Every brand we add strengthens the ecosystem for all others. The compounding effect is our deepest competitive moat.
03 — Nexus Technology Suite
The Engine Others
Don't Have
Four proprietary platforms. Built in-house. Deeply integrated. This is what allows a small team to operate at the scale of an enterprise.
Nexus PIM
Product Information Management
Core Engine
The crown jewel. AI-powered product data enrichment that transforms raw supplier catalogs into market-ready, SEO-optimized, multi-language product listings in minutes — not weeks.
AI content generation across 5+ languages
Automated attribute extraction & categorization
Multi-channel sync (WooCommerce, marketplaces)
50,000+ products managed from a single panel
Nexus WMS
Warehouse Management System
Operations
Multi-store warehouse operations unified into one intelligent system. Real-time stock synchronization, automated shipping labels, and bank transfer confirmations — all hands-free.
Multi-store WooCommerce integration
GLS / DPD shipping label generation
Automated bank payment matching
ERP stock synchronization
Nexus CRM
Customer Relationship Management
Growth
Customer intelligence that drives retention and growth. Health scoring, purchase pattern analysis, and automated engagement workflows across all brands.
Cross-brand customer profiles
Automated health scoring
Engagement workflows
Revenue attribution analytics
Agentic AI
Intelligent Customer Support
AI-Native
Not a chatbot — a supervised AI agent. Handles product inquiries, order tracking, and technical questions with human-level understanding. Escalates intelligently when needed.
Multi-language agentic responses
Product catalog awareness
Human supervision & escalation
24/7 availability across all brands
The Nexus Effect
The Whole Is Greater
Than the Sum
Each Nexus platform is powerful alone. Together, they create an operational flywheel that competitors can't replicate. A product enters PIM, gets AI-enriched, publishes across all stores, gets tracked by WMS, supported by Agentic AI, and the customer relationship lives in CRM — all automatically.
Supplier catalog imported into Nexus PIM
AI enriches data across 5 languages
Published to 8+ stores simultaneously
Nexus WMS tracks inventory & fulfillment
Agentic AI handles customer queries
Nexus CRM nurtures the relationship
Data feeds back. System gets smarter.
04 — The Pro Group Advantage
Why We Move Faster
Traditional e-commerce companies scale linearly. We scale exponentially.
Traditional E-Commerce
New Market Launch6-12 months
Product LocalizationManual translation teams
Customer SupportHire per language
Catalog ManagementPer-store manual work
Headcount GrowthLinear with revenue
vs
Pro Group + Nexus
New Market Launch3-5 days
Product LocalizationAI-generated, instant
Customer SupportAgentic AI, all languages
Catalog ManagementSingle PIM, all stores
Headcount GrowthNear-zero marginal
05 — Our Philosophy
AI Under Supervision.
Humans In Command.
01
AI as a Force Multiplier
We don't replace people with AI. We give each team member the power of ten. Our systems handle the repetitive work — humans make the strategic decisions.
02
Supervised Autonomy
Every AI-generated product description, every automated customer response, every inventory decision operates within guardrails set by experienced professionals. Trust, but verify.
03
Proprietary Advantage
We don't use off-the-shelf tools. We build exactly what our operations need. This bespoke approach creates a compounding competitive moat that deepens with every product added and every market entered.
04
Data-Driven Everything
From customer health scores to warehouse efficiency metrics — every decision is informed by real-time data flowing through the Nexus ecosystem. No gut feelings. No guesswork.
nexus-system-monitor — live
LV
Our technology is also available as a service. LogicVibe, our AI consulting arm, helps other businesses implement the same infrastructure that powers Pro Group — from PIM deployments to agentic support systems.
06 — Geographic Reach
From Osijek to
Central Europe
And this is just the beginning. The playbook is proven. The infrastructure is ready. Every new country is a deployment — not a project.
🇭🇷
Croatia
HQ · 5 brands
🇸🇮
Slovenia
2 brands
🇭🇺
Hungary
2 brands
🇦🇹
Austria
1 brand
🇩🇪
Germany
Coming Soon
0
Active Markets
0
Avg. Launch Time
0
Per New Market
D
Dean — Founder
Head of Sales · Business Development · Client Relations

Dean drives the commercial engine behind Pro Group. With a natural instinct for closing deals and building lasting client relationships, he took ownership of the entire sales operation — from supplier negotiations to B2B partnerships. While the technology handles scale, Dean ensures every market entry translates into real revenue. His ability to read markets and move fast on opportunities is what turns Pro Group's infrastructure advantage into bottom-line growth.

M
Marko — Founder
Head of Marketing & Operations · Process Optimization · Brand Strategy

Marko is the operational backbone of Pro Group. He owns marketing strategy across all eight brands and oversees the day-to-day processes that keep products moving from warehouse to customer. From campaign execution to fulfillment workflows, Marko ensures that every operational detail runs with precision — turning the efficiency gains from Nexus technology into a seamless customer experience across five countries.

I
Ivan — Founder
Full-Stack Developer · Systems Architect · Technology Lead

A builder by nature who saw an opportunity to reinvent how e-commerce companies scale. Instead of raising headcount to match growth, Ivan architected an entire technology ecosystem from scratch — writing the code, designing the systems, and proving the model across five countries. The Nexus suite isn't a vendor product; it was born from real operational pain and refined through thousands of real orders, real customers, and real warehouse movements.

4 platforms
Built from scratch
8+ brands
Launched & operating
5 countries
Deployed across
07 — Partner With Us
The Opportunity Is
Compounding

Every brand we launch, every market we enter, every product we add strengthens the entire ecosystem. We're looking for partners who understand exponential value creation.